The business of blogging has gone from a quiet little enterprise to a huge international business. One with new players being added daily. I remember when blogging was a hobby for many of us who either liked to write or liked to review products. Things were simpler then. Despite how complicated things have gotten they’ve definitely gotten better. Are you a blogger looking to take your blog to the next level (just like me)? Or completely new to the blogging world? Either way this post is definitely for you.
Whilst blogging is usually confined to a post or article on your blog it has expanded into a world of social media and email marketing. The latter may not be something that you associate with blogging; but it is very crucial to making sure your blogging business thrives.
What’s so important about email marketing?
So many things!
The magic of email marketing is that the people on your email list have specifically opted in as they want to know what you have to say and potentially have to offer. Bloggers can monetise their blogs in so many ways and having an engaged email list is the key to reach the right audience.
Building your list isn’t easy. It takes hard work and people need to trust you. Campaign Monitor have created this brilliant infographic and shared 7 tips on how to build an engaged email list.