Introducing Ezelle – A Purpose Driven Luxury Lifestyle Brand

Blogging has been my business for years. I’ve gone from hobbyist to part-time and then to full-time, and along this road, I have had the pleasure of working with some amazing brands.

Having created and nurtured my own business from scratch, I love nothing better than collaborating with great new brands, especially if it means getting to know them before they’ve even become well known! One of the brands that I am getting to know is luxury lifestyle brand EZELLE. This brand is a brand with a difference. Not only is it aimed at strong, independent women who are thirsty for change, both personally and within our world, but it is also a brand with a purpose and one that aims to make a difference.

Who/What is Ezelle?

Ezelle is a luxury lifestyle brand focusing on printed textile design. The brand itself though not only creates quirky designs that are perfect for the strong, independent woman of today but is all about charity and social change.

How will Ezelle contribute to charity?

It’s simple really because Ezelle will donate 10% of the proceeds of each sale to charity. The charities will be rotating every 3-6 months. This is absolutely brilliant as you know that your purchase will not only buy you a gorgeous product but it will help pay it forward.

I personally know that when I support a charity I tend to get a bit stuck and keep supporting the same charity over and over. For all intents and purposes, this is a positive thing. But it’s nice to know that your money can help a variety of charities reach their goals and tend to the needs of those who need our help the most.

The First Ezelle Collection is Focused on Fashion

With a variety of fashion, home decor, and lifestyle accessories on the horizon, the first collection being launched by Ezelle will be focused on fashion.

The collection of dresses in vibrant patterns is extremely wearable. Not only are the patterns stunning on their own but as wearable items, they are sure to turn heads. With fast fashion becoming the norm for many of us regardless of our age or income bracket it’s really about investing in unique fashion pieces that can not only stand the test of time but also truly showcase our personalities.

When it comes to fashion, there’s nothing worse than seeing multiple people wearing the same garment as you. The individuality that you will feel when wearing something that not everyone owns can help your self-esteem.

Eclectic Sunshine

The Eclectic Sunshine collection was launched today, 1st December 2018. With this collection, you will find dresses in patterns that are not only bright and versatile but wearable year round. Another plus is that the dresses are modest too! Which is perfect, because fashionable women come in all shapes, sizes, and have different tastes when it comes to how they choose to dress.

The Eclectic Sunshine collection is comprised of 4 patterns that for me, reflect joy, maturity, and class. The brightness of the shades and the unique patterns are wearable for any season. I think that they would bring a touch of happiness to our dreary and grey winter days.

Vivid Dreams

The blue and multi-patterned dress is lively and unique. I would wear this formal dress as is with some wedges during summer. In fact, I would even wear it with tights and pumps for an autumn outing.

Ezelle: flowered yellow, purple and blue dress with white headscarf.


This is my favourite pattern of them all. It’s classic and timeless. The colours are so wearable without being boring and the pattern is dainty and feminine. I love this pattern!

Ezelle: blue and red flowered dress

Tangible Wishes

Another blue and pink combo with the Tangible Wishes pattern. The contrast of colours is paired together in a lovely way and just works out perfectly.

Ezelle: yellow dress.

Moon Flower

My second favourite pattern is Moon Flower. The bright yellow is gorgeous!

So, why am I excited about Ezelle’s December launch?

That’s an easy one to answer. Not only does Ezelle produce beautiful prints and design, and help charity, but their aim is to have 100% eco-friendly production within the next 5 years. On top of that, you can be sure to see more of Ezelle in a more hands-on way as they will be planning workshops and events for us to nurture our creativity and learn more about creating such wonderful pieces of art.

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